{"id":59291,"date":"2023-09-18T08:13:25","date_gmt":"2023-09-18T05:13:25","guid":{"rendered":"https:\/\/management.biem.sumdu.edu.ua\/participation-in-the-roundtable-development-of-sustainable-communications-in-higher-education-institutions-on-social-media"},"modified":"2025-04-03T11:19:29","modified_gmt":"2025-04-03T08:19:29","slug":"participation-in-the-roundtable-development-of-sustainable-communications-in-higher-education-institutions-on-social-media","status":"publish","type":"post","link":"https:\/\/management.biem.sumdu.edu.ua\/en\/participation-in-the-roundtable-development-of-sustainable-communications-in-higher-education-institutions-on-social-media","title":{"rendered":"Participation in the Roundtable &#8220;Development of Sustainable Communications in Higher Education Institutions on Social Media&#8221;"},"content":{"rendered":"<div id=\"old_post\">\n<p>On September 16, 2023, senior lecturer of the Oleg Balatsk\u0456y Department of Management, Yuli\u0456a Opanasiuk, was invited to participate in an exciting roundtable discussion on the &#8220;Development of Sustainable Communications in Higher Education Institutions on Social Media&#8221;.\u00a0<\/p>\n<p>This event is part of an international online program aimed at enhancing the qualifications of higher education institution educators on the topic of &#8220;The Power of Social Media in the Professional Development of University Educators: Personal Branding, Tools for Educational Products, and Promotion of Sustainable Development Values&#8221;.<\/p>\n<div>\n<ol>\n<li>This program included the following activities:\n<ol>\n<li>Electronic distance course &#8220;The Power of Social Media in the Professional Development of Teachers&#8221; by Lus\u00f3fona University.<\/li>\n<li>Electronic distance course &#8220;Creative Constructor: Building Innovative Educational Formats in the Digital Age&#8221;.<\/li>\n<li>Webinars, including:\n<ul>\n<li>Webinar #1 &#8220;The Power of Social Media in the Professional Development of Teachers: How to Create a Personal Brand and Promotion Values?&#8221; (Speaker: Lyudmyla Hulyaieva, Head of the Department of International Projects at Kyiv Business School, PhD in Economics, Associate Professor at the Academy of Labour, Social Relations, and Tourism)<\/li>\n<li>Webinar #2 &#8220;Expanding Opportunities for Educators through Social Media: Innovations in Creating and Promoting Educational Products&#8221; (Speaker: Andrii Oliinyk, Expert at the Department of International Projects at Kyiv Business School, PhD in Economics, Associate Professor at the State Trade and Economic University)<\/li>\n<li>Webinar #3 &#8220;Motivational Information Campaigns in Social Media: Tips for Universities&#8221; (Speaker: Iryna Horbunova, Marketing Strategist with 10 years of experience, Marketing Instructor at European Design School)<\/li>\n<\/ul>\n<\/li>\n<li>Preparation of a scientific and methodological report on the topic &#8220;Development of Sustainable Communications in Higher Education Institutions on Social Media&#8221;.<\/li>\n<li>Completion of a practical task &#8220;Creating a Pedagogical Strategy Using Social Media to Engage Students in Learning and Promote Sustainable Development Values&#8221;.<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p>Participants discussed a range of interesting topics, including electronic courses and webinars on current aspects of education and the use of social media to create a personal brand and promote sustainable development values.<\/p>\n<p>The preparation of the scientific and methodological report and practical work aimed at engaging students in learning and promoting sustainable development values are of great importance.<\/p>\n<p>This project is implemented within the framework of the international project &#8220;COMSUS. Development of Sustainable Communications of Higher Education Institutions in Social Media&#8221; Erasmus+ (Project n\u00ba 2022-1-PL01-KA220-HED-000090164).<\/p>\n<\/div>\n<div>\n<\/div>\n<div id='gallery-1' class='gallery galleryid-59291 gallery-columns-4 gallery-size-medium'><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994455y.jpg'><img fetchpriority=\"high\" decoding=\"async\" width=\"400\" height=\"225\" src=\"https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994455y-400x225.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994455y-400x225.jpg 400w, https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994455y-1024x576.jpg 1024w, https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994455y-768x432.jpg 768w, https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994455y.jpg 1200w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a>\n\t\t\t<\/div><\/figure><figure class='gallery-item'>\n\t\t\t<div class='gallery-icon landscape'>\n\t\t\t\t<a href='https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994452y.jpg'><img decoding=\"async\" width=\"400\" height=\"225\" src=\"https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994452y-400x225.jpg\" class=\"attachment-medium size-medium\" alt=\"\" srcset=\"https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994452y-400x225.jpg 400w, https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994452y-1024x576.jpg 1024w, https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994452y-768x432.jpg 768w, https:\/\/management.biem.sumdu.edu.ua\/wp-content\/uploads\/2025\/04\/photo5206469995024994452y.jpg 1200w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a>\n\t\t\t<\/div><\/figure>\n\t\t<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>On September 16, 2023, senior lecturer of the Oleg Balatsk\u0456y Department of Management, Yuli\u0456a Opanasiuk, was invited to participate in an exciting roundtable discussion on the &#8220;Development of Sustainable Communications in Higher Education Institutions on Social Media&#8221;.\u00a0 This event is part of an international online program aimed at enhancing the qualifications of higher education institution [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":59275,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-59291","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-uncategorized"],"publishpress_future_action":{"enabled":false,"date":"2026-05-20 09:08:54","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/59291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/comments?post=59291"}],"version-history":[{"count":0,"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/posts\/59291\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media\/59275"}],"wp:attachment":[{"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/media?parent=59291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/categories?post=59291"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/management.biem.sumdu.edu.ua\/en\/wp-json\/wp\/v2\/tags?post=59291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}